Thoughtful thought leadership can have many benefits for law firms. In the second of a two-part series, Passle’s Sam Page talks with PP&C Consulting’s Michelle Murray and Tom Mariam about what thought leadership means for law firms and lawyers and how they can make thought leadership meaningful.

They’ll discuss best practices for launching and promoting a practice group, what kind of content resonates the most with target audiences, how much time is involved and how it can promote diversity.

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