PREVIOUS INSIGHTS

The Client Experience

What is the best way for law firms to differentiate themselves? Start with the client experience. PP&C’s Michelle Murray shares with Tom Mariam what law firms can do to make their clients comfortable and satisfied from start to finish and want to come back for...

Client Feedback

PP&C’s Yolanda Cartusciello discusses the importance of client feedback, and what clients are saying, with the man who talks to law firm clients more than anyone: David Burgess, publishing director at Legal 500. Find out why “the journey is as important as the...

The Legal Business: 2020 in Review & 2021 Preview

Solutions Delivered, the podcast of PP&C Consulting, rings out the old – and rings in the new – year with a panel discussion featuring our own consultants Yolanda Cartusciello, Bob Robertson, Michelle Murray, & Tom Mariam with 2020 hindsight and 2021 vision....

Holiday Turkey Approach to Campaign Marketing

Solutions Delivered, the podcast of PP&C Consulting, gets into the holiday spirit by presenting “The Holiday Turkey Approach to Campaign Marketing” with senior consultants Tom Mariam and Michelle Murray. Preparing a marketing campaign is similar to preparing a...

Business Plans for Practice Groups

This edition of Solutions Delivered, the podcast of PP&C Consulting, discusses business plans at law firms for practice groups and individual lawyers, as well as the firm itself. PP&C’s Michelle Murray talks about their importance, what makes them effective,...

Outsourcing Marketing & BD Functions at Law Firms

This edition of Solutions Delivered, the podcast of PP&C Consulting, looks at the increasing appetite law firms have developed for outsourcing many business functions, including marketing and business development. PP&C’s Bob Robertson discusses this evolving...

Tools of Client Communications

Senior consultants Michelle Murray and Tom Mariam in this edition of Solutions Delivered, the podcast of PP&C Consulting, expand their previous conversation about client communications to discuss the key tools to use. From published articles to social media to...

Evolution of Client Communications

Senior consultants Michelle Murray and Tom Mariam discuss, in this edition of Solutions Delivered, the podcast of PP&C Consulting, the importance of reaching out to clients and strengthening relationships. Find how law firms have changed their approach to...

The Critical Process Factor in Implementing Marketing Technology

The Critical Process Factor in Implementing Marketing Technology

When I joined the legal marketing industry, I would often hear law firm marketing leaders lament that their client relationship management system (“CRM”) was nothing more than a holiday card mailing list, while some whispered in defeat about the number of dead people...

Recruiting & Integrating Laterals

Solutions Delivered, the podcast of PP&C Consulting, focuses on how law firms recruit new lawyers and then incorporate them into the firm. PP&C’s Yolanda Cartusciello talks with Scott Love, founder of The Attorney Search Group, about how firms can identify the...

Race & Diversity in the Legal Industry

Solutions Delivered, the podcast of PP&C Consulting, focuses on how the legal industry is reckoning with the issues of race, institutional bias, and diversity. PP&C’s Aric Press talks with Judge Patricia Brown Holmes, Managing Partner of Riley Safer Holmes...

Adjusting to the Pandemic

Solutions Delivered, the podcast of PP&C Consulting, focuses on how law firms have had to change due to the impact of the COVID-19 Pandemic. PP&C’s Aric Press talks with Judge Patricia Brown Holmes, Managing Partner of Riley Safer Holmes & Cancila LLP...

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